新飞轮,新增长 Food+X的场景营销 2019-10-15 14:45:00.0-2019-10-15 15:25:00.0|2019-10-15 14:45:00.0

出席嘉宾
  • 美团点评高级副总裁、到店事业群总裁
    张川

  • 美团点评战略客户发展部总经理
    陈瑞杰

  • 可口可乐即饮渠道营销总监
    严晓雪

  • 吉祥馄饨创始人
    张彪

  • 华润江中副总经理
    徐永前

  • 美团点评战略客户发展部市场总经理
    吴荻

主题阐述

双轮驱动 场景创造增长

image.png




公司简介

美团点评是中国领先的生活服务电子商务平台,用科技连接消费者和商家,提供服务以满足人们日常「吃」的需求,并进一步扩展至多种生活和旅游服务。在到店、酒店和旅游服务中,美团点评将在线消费者引流至线下商家;在即时配送服务中,美团点评将商家提供的服务送达消费者。同时,美团点评庞大的实时配送网络和交通服务使这种连接成为可能。


Meituan-Dianping’s mission is "We Help People Eat Better,Live Better" . We are China’s leading e-commerce platform for services. Our platform uses technology to connect consumers and merchants. Service offerings on our platform address people’s daily needs for food, and extend further to broad lifestyle services. Our in-store,hotel and travel services bring online consumers to offline merchants, and our on-demand delivery services bring merchants’ offering to consumers. These connections are made possible by our massive on-demand delivery network as well as various transportation services.